The New Loyalty Playbook: What Gen Z Demands from Brands
Date: 09/10/2024
17:20h. - 18:05h.
Place:
BingX Arena Stage
Experts will examine how Gen Z is redefining consumer expectations, focusing on what this generation demands from brands in terms of authenticity, sustainability, digital engagement, and personalization, shaping the future of marketing and brand strategies.
Language: Spanish
Speakers
Moderator
Ana Ávila Ramírez, Periodista de emprendimiento. Head of Growth Media de WILDCom.
at Business Insider.