Fans, and the Field: How Sports are Embracing technology

Name: Fans, and the Field: How Sports are Embracing technology
Start: 2024-10-09T16:00:00+02:00
End: 2024-10-09T16:30:00+02:00
Location: BingX Arena Stage

Date: 09/10/2024

16:00h. - 16:30h.

Place: BingX Arena Stage

Experts, including presidents from sports federations and professional athletes, will discuss how sports are integrating different technologies such as NFTs, Blockchain and AI to enhance fan engagement, create new revenue streams, and reshape the relationship between teams, athletes, and supporters in the digital age.

Language: Spanish

Speakers

Jorge Garbajosa

President at FIBA Europe (International Basketball Federation)

Ferran Martinez Garriga

Ex jugador profesional de baloncesto & General Manager at Baloncesto Fuenlabrada SAD

Moderator

Miguel Ángel Hernández

CEO at Final Score

Where banks, regulators and the crypto ecosystem sit at the same table.

Twice a year, MERGE brings together 5,000+ attendees and 250+ speakers. A private Institutional Summit at the Madrid Stock Exchange, two days at the Palacio de Cibeles, and the networking that moves the industry.

Next edition → MADRID

October 27–29, 2026 Institutional summit · Main conference · Palacio de Cibeles

Fans, and the Field: How Sports are Embracing technology

Jorge Garbajosa

Ferran Martinez Garriga

Miguel Ángel Hernández

Where banks, regulators and the crypto ecosystem sit at the same table.

More events in this space → BingX Arena Stage