FanTech: Innovation & Passion in Sports

Name: FanTech: Innovation & Passion in Sports
Start: 2025-03-26T15:20:00+01:00
End: 2025-03-26T16:00:00+01:00
Location: ikigii Main Stage

Date: 26/03/2025

15:20h. - 16:00h.

Place: ikigii Main Stage

40min · Full recording from 26/03/2025 at ikigii Main Stage. Also available on YouTube.

The relationship between fans and their favorite teams is evolving with Web3, NFTs, and tokenized experiences. From fan tokens and exclusive content to decentralized communities and loyalty rewards, blockchain is redefining how clubs interact with their supporters. In this roundtable, industry leaders will explore how Web3 is transforming fan engagement and creating new revenue streams for sports organizations. Language: EN

Speakers

Martin Muscio

Jefe de Marketing at Club Atlético Independiente

Pablo Fuentes

Gerente de marketing y comunicación at ENARD

Norberto Gobbi

Ex Gerente de Marketing at LFP Argentina

Moderator

Mauro Cauda

CEO y Cofounder at Sportsinnova

Where banks, regulators and the crypto ecosystem sit at the same table.

Twice a year, MERGE brings together 5,000+ attendees and 250+ speakers. A private Institutional Summit at the Madrid Stock Exchange, two days at the Palacio de Cibeles, and the networking that moves the industry.

Next edition → MADRID

October 27–29, 2026 Institutional summit · Main conference · Palacio de Cibeles

FanTech: Innovation & Passion in Sports

Martin Muscio

Pablo Fuentes

Norberto Gobbi

Mauro Cauda

Where banks, regulators and the crypto ecosystem sit at the same table.

More events in this space → ikigii Main Stage