Content from MERGE Madrid 25

The institutional conference on crypto and Web3 connecting Europe and Latin America.

5.000+ Attendees

250+ Speakers

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Bitcoin Treasury Management: A New Asset for Balance Sheets

Name: Bitcoin Treasury Management: A New Asset for Balance Sheets
Start: 2025-10-09T14:50:00+02:00
End: 2025-10-09T15:30:00+02:00
Location: Business Stage

Date: 09/10/2025

14:50h. - 15:30h.

Place: Business Stage

Full recording from 09/10/2025 at Business Stage. Also available on YouTube.

Language: Spanish

This panel will examine how corporations and institutions are increasingly considering Bitcoin as part of their treasury strategy. Experts will discuss the opportunities, risks, and frameworks for integrating Bitcoin into balance sheets as a new type of reserve asset.

Speakers

Guillaume ₿ajczman

Head of Crypto Treasury, Liquidity & FinOps at Roxom

Javier Pastor

Director of Institutional Training and Communications at Bit2Me

Alan Duran

Country Manager SPain at ByBit

Moderator

Laura Estefania

Founder & CEO at Conquista PR

This is MERGE

Where banks, regulators and the crypto ecosystem sit at the same table.

Twice a year, MERGE brings together 5,000+ attendees and 250+ speakers. A private Institutional Summit at the Madrid Stock Exchange, two days at the Palacio de Cibeles, and the networking that moves the industry.

Next edition

October 27–29, 2026 Institutional summit · Main conference · Palacio de Cibeles

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